MLF: Pro Catch

mlf pro catch official logo white

+500 Anglers

Managed and Growth Discord and Reddit Communities

+16 Partnerships

Partnerhips across the fishing world. Brands, and Fishing Gear!

+10 Posts on Steam

To improve on the Steam Algorithm, we increased post cadence on Steam

Organic & Paid Growth

Paid Ads, Content Creation Collabs, Community events to buld a strong and passionate audience

Community Focus

Tournaments, Ask Me Anything, Giveaways, and other Community Events

Bass Pro Shop – REDCREST 2026

Preparation, and activations, to support our participation in REDCREST 2026, resulting in growth and wishlists for our demo.

Project Overview

As a contractor working for Ultimate Games S.A. & Playworks Partners, I’ve spent my time focusing in growth by fostering the community side. Creating community channels, a Steam Store Page, and shape a strategy that make the game stand out in this Early Stage.

Community & Steam Ops

When Ultimate Games S.A. & Playworks Partners started the MLF: Pro Catch project, I supported the team by creating everything from scratch. A Steam Store page that is eye catching, and continuous development updates to start catching the attention of the people who loves fishing, and that have played previous titles of Ultimate Fishing Simulator Franchise.

That attention compounds. The result is a product that feels calm under pressure, even as it does more.

Engagement Growth

Creating a discord was key, to create a solid channel where those interested during the game early stage, to provide feedback, interact with the developer, and increase engagement with the game and MLF.

We added a well organized discord structured, that rewarded those were active, welcoming to the newcomers, and giveaways who were available to every member.

Notable Posts

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DevLog #1 14K Views
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DevLog #3 8K Views
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Demo Update 5 11K Views

Official Trailer